--- title: Promotion of Abama Luxury Properties in the UK market description: Our head of PR in the UK offers her perspective on why media have been taken with Abama Resort's luxury apartments and luxury properties. image: https://blog.abamahotelresort.com/hubfs/abama-terraces-luxury-apartments.jpg --- - [English](https://www.abamahotelresort.com/en/) - [Español](https://www.abamahotelresort.com/es/) - [Français](https://www.abamahotelresort.com/fr/) - [Deutsch](https://www.abamahotelresort.com/de/) - [русский](https://www.abamahotelresort.com/ru/) - [Nederlands](https://www.abamahotelresort.com/nl/) [![ABAMA](https://blog.abamahotelresort.com/hubfs/Abama_July2019%20Theme/Images/Header%20Logo.svg)](https://www.abamahotelresort.com/en/) - [Resort](https://www.abamahotelresort.com/en/luxury-resort-tenerife/) - [Lifestyle](https://www.abamahotelresort.com/en/luxury-resort-tenerife/lifestyle/) - [Destination](https://www.abamahotelresort.com/en/luxury-resort-tenerife/holiday-destination/) - 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[Sport & Leisure](https://www.abamahotelresort.com/en/sport-and-leisure-luxury-resort-tenerife/) - [Golf](https://www.abamahotelresort.com/en/sport-and-leisure-luxury-resort-tenerife/golf-breaks/) - [Tennis and Paddle](https://www.abamahotelresort.com/en/sport-and-leisure-luxury-resort-tenerife/tennis-paddle/) - [Beach and pier](https://www.abamahotelresort.com/en/sport-and-leisure-luxury-resort-tenerife/beach/) - [Blog](https://blog.abamahotelresort.com/) - [Contact](https://www.abamahotelresort.com/en/contact/) Posted by Elodie Casolà 16/09/2015 [News](https://blog.abamahotelresort.com/tag/news) # Promotion of Abama Luxury Properties in the UK market ![Promotion of Abama Luxury Properties in the UK market](https://blog.abamahotelresort.com/hubfs/abama-terraces-luxury-apartments.jpg) One of the unique characteristics of **Abama Luxury Resort** is the wide range of nationalities of its residents, who hail from various countries in Europe and beyond. We are always interested in what attracts buyers to our **luxury properties** and what inspires them to become part of our growing community. Emma Dreike works for Spider PR, since 2014 an integral part of Abama’s communications in the UK. Today she offers her perspective on why media have been taken with our resort and how that interest has been transferred to the public. #### What role have you taken on for Abama and what kinds of actions have you executed thus far? We have been promoting the Abama Luxury Residences in the UK since June 2014 and since then have secured editorial across a range of publications including national newspapers, luxury glossy magazines, online titles and trade outlets. We have hosted many group and individual press trips and regularly share press releases and pitches with the media across a range of sectors. #### In your experience and opinion, what do media and potential buyers in the UK find attractive about Abama? Media have been particularly impressed by the calibre of the luxury apartments and luxury villas for sale alongside the resort’s wider amenities. That investors can reach their second home within 4.5 hours of leaving London and have the luxury of opting for Michelin-star meals at two of the resort’s 10 restaurants, sensuous spa treatments, a round of golf on the Dave Thomas-designed 18-hole golf course or a tennis lesson from the resort academy has meant that journalists have been very taken with the Abama Resort. They are also interested in the fact that the destination enjoys year-round guaranteed sunshine and showcases the pinnacle of Tenerife, and indeed Spain’s, luxury real estate offering. ##### Published in category [News](https://blog.abamahotelresort.com/tag/news) ##### Share this post - [facebook](http://www.facebook.com/share.php?u=https://blog.abamahotelresort.com/promotion-of-abama-luxury-properties-in-the-uk-market) - [google-plus](https://plus.google.com/share?url=https://blog.abamahotelresort.com/promotion-of-abama-luxury-properties-in-the-uk-market) - [twitter](https://twitter.com/intent/tweet?url=https://blog.abamahotelresort.com/promotion-of-abama-luxury-properties-in-the-uk-market&text=Promotion%20of%20Abama%20Luxury%20Properties%20in%20the%20UK%20market) - [linkedin2](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.abamahotelresort.com/promotion-of-abama-luxury-properties-in-the-uk-market) ### Recent posts [![Build a private villa in the Canary Islands’ premier resort](https://blog.abamahotelresort.com/hs-fs/hubfs/buy-a-plot-of-land-canary-islands%202.jpg?width=638&name=buy-a-plot-of-land-canary-islands%202.jpg)](https://blog.abamahotelresort.com/build-a-private-villa-in-the-canary-islands-premier-resort?hsLang=en) Posted 06/07/2026 [Build a private villa in the Canary Islands’ premier resort](https://blog.abamahotelresort.com/build-a-private-villa-in-the-canary-islands-premier-resort?hsLang=en) [![Abama awards nominations 2026](https://blog.abamahotelresort.com/hs-fs/hubfs/Abama%20Nominations%202025-1.jpg?width=638&name=Abama%20Nominations%202025-1.jpg)](https://blog.abamahotelresort.com/abama-resort-award-nominations-2026?hsLang=en) Posted 30/06/2026 [Abama Resort Award Nominations 2026](https://blog.abamahotelresort.com/abama-resort-award-nominations-2026?hsLang=en) [![enjoy the night sky from your home at Abama](https://blog.abamahotelresort.com/hs-fs/hubfs/see%20astronomical%20phenomena%20this%20summer%20from%20your%20home%20at%20Abama.jpg?width=638&name=see%20astronomical%20phenomena%20this%20summer%20from%20your%20home%20at%20Abama.jpg)](https://blog.abamahotelresort.com/this-summer-enjoy-the-night-sky-from-your-home-at-abama?hsLang=en) Posted 25/06/2026 [This summer, enjoy the night sky from your home at Abama](https://blog.abamahotelresort.com/this-summer-enjoy-the-night-sky-from-your-home-at-abama?hsLang=en) [![Las unit in Las Atalayas villas Abama Resort](https://blog.abamahotelresort.com/hs-fs/hubfs/last%20unit%20in%20Las%20Atalayas%20Abama%20Resort.jpg?width=638&name=last%20unit%20in%20Las%20Atalayas%20Abama%20Resort.jpg)](https://blog.abamahotelresort.com/last-unit-in-las-atalayas-buy-a-luxury-villa-in-tenerife?hsLang=en) Posted 16/06/2026 [Last Unit in Las Atalayas: Buy a Luxury Villa in Tenerife](https://blog.abamahotelresort.com/last-unit-in-las-atalayas-buy-a-luxury-villa-in-tenerife?hsLang=en) [![Festivals and summer celebrations near your home at Abama](https://blog.abamahotelresort.com/hs-fs/hubfs/romerias%20and%20festivals%20near%20your%20home%20at%20Abama.jpg?width=638&name=romerias%20and%20festivals%20near%20your%20home%20at%20Abama.jpg)](https://blog.abamahotelresort.com/festivals-and-summer-celebrations-near-your-home-at-abama?hsLang=en) Posted 09/06/2026 [Festivals and summer celebrations near your home at Abama](https://blog.abamahotelresort.com/festivals-and-summer-celebrations-near-your-home-at-abama?hsLang=en) [![The finest move-in-ready luxury penthouse in Tenerife: Los Jardines de Abama](https://blog.abamahotelresort.com/hs-fs/hubfs/move-in%20ready%20luxury%20penthouse%20in%20Tenerife%20Abama%20Resort.jpg?width=638&name=move-in%20ready%20luxury%20penthouse%20in%20Tenerife%20Abama%20Resort.jpg)](https://blog.abamahotelresort.com/the-finest-move-in-ready-luxury-penthouse-in-tenerife-los-jardines-de-abama?hsLang=en) Posted 22/05/2026 [The finest move-in-ready luxury penthouse in Tenerife: Los Jardines de Abama](https://blog.abamahotelresort.com/the-finest-move-in-ready-luxury-penthouse-in-tenerife-los-jardines-de-abama?hsLang=en) #### Abama Resort Brochure 2019 Get your copy of the latest Abama Resort brochure today. [Download brochure](https://www.abamahotelresort.com/perch/resources/downloads/abama-brochure-2019.pdf) ![Abama Brochure 20186](https://blog.abamahotelresort.com/hubfs/Abama_July2019%20Theme/Images/screen-montage.png) ### Contact our sales team for more information and enquiries into the exciting opportunities of the Abama resort. - *newspaper* #### [Abama Reading Room](https://www.abamahotelresort.com/en/abama-reading-room/) We produce periodic reports detailing news, developments and Abama activities. View them online or download. - *envelop* #### [Abama mailing list](https://info.abamahotelresort.com/mailing-list-subscription/?hsLang=en) We send regular updates and news to our mailing list subscribers. Add your name to the list to be among the first to hear all the latest Abama developments. - *download* #### [Downloads](https://www.abamahotelresort.com/en/downloads/) We invite you to download supporting materials for Abama Resort and Abama Residences, including full brochures and floor plans. [+34 922 126 011](tel:+34922126011) Call today for information and enquiries - Propiedades de lujo - [Propiedades en venta](https://www.abamahotelresort.com/es/buscar-propiedad/) - [Los Jardines de Abama](https://www.abamahotelresort.com/es/comprar-casa-de-lujo-en-tenerife/los-jardines-de-abama) - [Las Villas del Tenis](https://www.abamahotelresort.com/es/comprar-casa-de-lujo-en-tenerife/las-villas-del-tenis) - [Parcelas para villas & Custom Villas](https://www.abamahotelresort.com/es/comprar-casa-de-lujo-en-tenerife/parcelas-de-lujo-en-tenerife) - Abama info - [Sala de lectura](https://www.abamahotelresort.com/es/casas-de-lujo-en-tenerife/sala-de-lectura-de-abama/) - [Abama 1-a-1](https://www.abamahotelresort.com/es/abama-1-a-1/) - [Mailing list](https://info.abamahotelresort.com/es/alta-en-lista-de-correo) - [Prensa](https://www.abamahotelresort.com/es/prensa) - [Contactar](https://www.abamahotelresort.com/es/contacta-casas-lujo-tenerife/) - Abama Resort - [Reservar ahora](https://www.abamahotelresort.com/es/reservar-ahora/) - [Abama Solidaria](https://www.abamahotelresort.com/es/abama-solidaria/) - [Sostenibilidad](https://www.abamahotelresort.com/es/casas-de-lujo-en-tenerife/sostenibilidad/) - Legal - [Política de cookies](https://www.abamahotelresort.com/es/politica-de-cookies/) - [Política de privacidad](https://www.abamahotelresort.com/es/politica-de-privacidad/) - [Legal](https://www.abamahotelresort.com/es/legal/) - [Abama Facebook](https://www.facebook.com/abamatenerife) - [Abama Instagram](https://www.instagram.com/abamatenerife/) The details, plans, descriptions and images are provided by Abama Residencial y Turistico S.L. for information purposes only, might be subject to changes and therefore have no contractual value. - **Main sales office** Lobby of The Ritz-Carlton, Abama. TF-47, km 9 38687 Guía De Isora, Canarias, Spain [+34 922 126 011](tel:+34922126011) - **Sales office** Centro Comercial Plaza del Duque C/Unterhacing, 15 38660 Adeje, Canarias, Spain [+34 922 713 533](tel:+34922713533) - [Cookie Policy](https://www.abamahotelresort.com/en/cookie-policy/) - [Privacy Policy](https://www.abamahotelresort.com/en/privacy-policy/) - [Legal Notice](https://www.abamahotelresort.com/en/legal/) - [Contact](https://www.abamahotelresort.com/en/contact/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Elodie Casolà", "url" : "https://blog.abamahotelresort.com/author/elodie-casolà" }, "dateModified" : "2020-12-24T10:09:59.861Z", "datePublished" : "2015-09-16T09:00:00.000Z", "headline" : "Promotion of Abama Luxury Properties in the UK market", "image" : [ "https://blog.abamahotelresort.com/hubfs/abama-terraces-luxury-apartments.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.abamahotelresort.com/promotion-of-abama-luxury-properties-in-the-uk-market", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.abamahotelresort.com/hubfs/Mailchimp_header_Abama_2019%20(1)-1.jpg" }, "name" : "Abama Luxury Residences" } } ```